There is an old recipe to make an extraordinary product from a banal product: take the product and cover it with Swarovski crystals. Many are better. I can understand this strategy but why someone would think to put Swarovski crystals on a luxury car like the Rolls-Royce Silver Cloud?
This Rolls-Royce covered with 1 million Swarovski crystals is display at the Four Seasons Hotel in Munich, southern Germany, and it is set to be auctioned in the coming months for the Help in Motion charity.
Link: www.bornrich.com